# moz.com

> AI-optimized mirror of moz.com containing 50 pages totalling 84,244 words of clean markdown content, structured data, and semantic HTML. Original source: https://moz.com. Last updated: 2026-07-20T14:29:12.995Z.

Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG).

## Homepage

- [Moz - SEO Software for Smarter Marketing](/content/site-root.html): Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today! (1,230 words)

## Articles & Blog Posts

- [STAT Search Analytics - Overview - Moz](/content/products/stat/index.html): STAT is built to give SEO experts a competitive edge, providing granular search data for deeper SERP insights. Explore a deeper level of SERP tracking technology, including daily rank tracking, from Moz & STAT. (362 words)
- [Moz Pro: All-in-One SEO Toolkit - Moz](/content/products/pro/index.html): Moz Pro is the do-it-all SEO software you need to help you rank higher, drive qualified traffic to your website, optimize your content, and run high-impact SEO campaigns. Start your free trial today. (939 words)
- [What Is Generative Engine Optimization (GEO) [Tips & Workflows To Do It] - Moz](/content/blog/generative-engine-optimization/index.html): Struggling to reach users on generative search platforms? Learn how Generative Engine Optimization (GEO) helps you capture and convert high-intent traffic. (2,520 words)
- [blog/march-2024-google-updates/index.html](/content/blog/march-2024-google-updates/index.html) (761 words)
- [What are Hreflang Tag Attributes And How To Implement Them - Moz](/content/learn/seo/hreflang-tag/index.html): The HTML hreflang attribute (commonly mistaken as a "tag") tells search engines what languages your content is written in to help same-language speakers find your content. (1,255 words)
- [How To Make Your Brand Discoverable in AI Search - Moz](/content/blog/make-your-brand-discoverable-ai-search/index.html): Struggling to make your brand visible in AI search as old SEO tactics fade? Learn a proven blueprint to earn citations, build authority, and grow AI visibility fast today. (1,432 words)
- [How To Write With AI Without Sounding Like a Machine [Free AI Workflows & Prompts] - Moz](/content/blog/how-to-write-with-ai/index.html): Is your AI writing sounding robotic and generic? Learn a step-by-step process to use AI strategically while keeping your voice sharp, human, and engaging. (1,469 words)
- [What Is SEO? Search Engine Optimization Best Practices - Moz](/content/learn/seo/what-is-seo/index.html): Search engine optimization (SEO) is a set of practices designed to improve the appearance and positioning of web pages in organic search results. Learn more about Google SEO and how to earn high-quality traffic to your website. (1,672 words)
- [The 11 Known Google Business Profile Fields That Impact Your Rank - Moz](/content/blog/gbp-profile-fields/index.html): In this blog post, Miriam discusses 11 Google Business Profile fields that can have a positive impact on how you rank. (3,516 words)
- [Only 12% of AI Mode Citations Match URLs in the Organic SERP - Moz](/content/blog/ai-mode-citations/index.html): Why do only 12% of AI Mode citations match organic SERP URLs? Discover how AI Mode selects sources and how to win visibility beyond rankings. (932 words)
- [How to Conduct a Competitor Keyword Analysis - Moz](/content/seo-competitor-analysis/keyword-gap-analysis/index.html): Unlock new keyword opportunities with competitive keyword analysis! Learn how to find, analyze, and optimize for the keywords your competitors rank for—so you can outrank them. (1,069 words)
- [What Are Meta Descriptions And How to Write Them [Free Tools Inside] - Moz](/content/learn/seo/meta-description/index.html): This is a meta description — a HTML element that summarizes a web page. While not directly tied to rankings, descriptions can affect CTR. Go on, click! (1,828 words)
- [Latest Users | SEO Forum | Moz](/content/community/q/users/index.html): Have an SEO question? Search our Q&A forum for an answer. If you don’t find what you need, use your Moz subscription to ask our incredible community of SEOs for help! (381 words)
- [SEO and Digital Marketing Forum | SEO Forum | Moz](/content/community/q/index.html): Have an SEO question? Search our Q&A forum for an answer. If you don’t find what you need, use your Moz subscription to ask our incredible community of SEOs for help! (1,745 words)
- [When Is My Tweet's Prime of Life? (A brief statistical interlude.) - Moz](/content/blog/when-is-my-tweets-prime-of-life/index.html): We use many tools to tailor our Twitter use, but how can we accurately measure the lifespan of a tweet? Peter Bray digs into the data and uses retweets (i.e. the currency of Twitter) to predict just how long your tweet's prime of life will be. (1,741 words)
- [If You’ve Been Investing in SEO, You’re on the Right Track With GEO: An AMA With Lily Ray - Moz](/content/blog/investing-in-seo-is-geo/index.html): Overwhelmed by AI search disrupting SEO? Lily Ray shares smart strategies to boost visibility, measure success, and thrive in 2026's evolving search landscape. (1,482 words)
- [How to Integrate PR & SEO for Maximum Brand Visibility - Moz](/content/blog/how-to-integrate-pr-and-seo-for-maximum-brand-visibility.html): Unlock higher brand visibility, more topical authority, and increased discoverability with a unified PR and SEO strategy. Learn how to break down silos, align your goals, and maximize your brand reach with practical tips. (1,454 words)
- [Groups | SEO Forum | Moz](/content/community/q/groups/index.html): Have an SEO question? Search our Q&A forum for an answer. If you don’t find what you need, use your Moz subscription to ask our incredible community of SEOs for help! (177 words)
- [How to Build AI Citations — Whiteboard Friday - Moz](/content/blog/how-to-build-ai-citations-whiteboard-friday/index.html): Learn how to build AI citations and rank in ChatGPT and Gemini. Charlie Marchant explains how to research prompts, analyze sources, and use proactive outreach to get your brand referenced in AI answers. (1,239 words)
- [Link Building - The Beginner's Guide to SEO - Moz](/content/beginners-guide-to-seo/growing-popularity-and-links/index.html): Once you've got everything in place, it's time to expand your influence by earning attention and links from other sites and influencers. (1,414 words)
- [Moz Pro Pricing - Moz](/content/products/pro/pricing/index.html): Find the plan that's best for you - for agencies, in-house, and individual consultants. Every Moz Pro plan includes MozBar Premium, SEO insights, link research, 1-on-1 walkthrough, 24-hour online support, Moz Q&A forum. Pay yearly and save 20%. (695 words)
- [How to Screen and Recruit the Best SEO Content Writers - Moz](/content/blog/recruit-the-best-seo-content-writers/index.html): If you're a writer with these two great skills, congratulations: you're an exceptional SEO writer! (1,615 words)
- [The Moz Blog: Expert SEO & Inbound Marketing Advice - Moz](/content/blog/index.html): Level up your SEO and digital marketing skills. Read the latest expert advice, research, and step-by-step how-tos from the industry leaders at Moz. (459 words)
- [The Complete AI Research Workflow: From Prompt Discovery to Content Creation - Moz](/content/blog/ai-research-workflow-moz-pro/index.html): Is your content strategy ready for the newest evolution of search? Learn an easy 5-step workflow to track AI visibility and optimize your content using Moz Pro’s AI Research toolkit. (1,001 words)
- [The Local Business Content Marketing Guide - Moz](/content/local-business-content-guide/index.html): Learn to craft compelling content that resonates with your community, performs well on search engines, and amplifies your brand voice. Discover the secrets of local content marketing, from research and writing to publication and promotion, to help your business grow. (1,508 words)
- [Different Types Of Domains And Best Practices For SEO - Moz](/content/learn/seo/domain/index.html): To maximize search engine-referred traffic, it is important to keep each of the following elements in mind: Make your domain name memorable. Use broad keywords when sensible. Avoid hyphens if possible. Avoid non-.com top-level domains (TLDs) Favor subfolders/subdirectories over subdomains. Don't… (984 words)
- [How to Research, Monitor, and Optimize for Questions (+ Free Worksheet) - Moz](/content/blog/research-monitor-optimize-questions/index.html): Optimizing your content for the questions searchers are asking can be a powerful way to reach them. Learn methods, tools, and advice for doing so in this article. (191 words)
- [Moz Local - Your All-In-One local SEO tool and software - Moz](/content/products/local/index.html): Improve your local SEO strategy with an all-in-one solution to manage listings, audit performance, and boost traffic. Monitor your listing health, increase visibility, and drive more traffic with Moz’s local SEO tool. (864 words)
- [Rankings & Visibility Educational Resources | Moz SEO Learning Center - Moz](/content/learn/seo/ranking-visibility/index.html): Learn more about how the Google algorithm works, what impacts rankings, and how to increase your overall visibility in the SERPs. These guides cover topics like AI Overviews, SERP features, title tags, E-E-A-T, and more. (807 words)
- [In and Out of Model Responses Explained — Whiteboard Friday - Moz](/content/blog/in-and-out-of-model-responses-whiteboard-friday/index.html): Important SEO Update: GPT-5 changed the way it presents query fan-outs. Here's how you uncover the EXACT QUERIES that ChatGPT searches: 

This was a great find by David Konitzny. With the release of GPT-5, it seems that many tools that identify ChatGPT search queries have stopped working. What he found was happening was that ChatGPT has changed the way it outputs the queries. You can still find them but they're presented in the "metadata.search_model_queries" array. 

Here's how you find the queries that ChatGPT is searching for: 

1. Open up ChatGPT
2. Perform a prompt that triggers the search functionality. Wait for the search to complete
3. In the chat URL, copy the alphanumeric sequence after the /c/ directory (68d13850)
4. Right click DevTools and click "Inspect"
5. Choose the "Network" tab and reload the page. Paste the sequence in the filtered options. 
6. Click the JSON file that appears in the Network tab and choose "Response". 
7. In the "Find" section, search for "search_model_queries". 

You'll then be able to see the exact queries that ChatGPT is using for a given prompt. Oftentimes this is 1-3 different queries that it used when trying to find additional information for a given prompt. This is an amazing insight into what types of content you'll want to optimize against if you want to be included in the results. | 108 comments on LinkedIn (442 words)
- [stanford.edu SEO Stats and Website Rankings | Moz](/content/domain-analysis/stanford-edu.html): Analyze the Domain Authority (DA) of a website with the free Moz DA & PA checker. 
      Gain insight into site performance, keyword, and competitor research for your site or a competitor with a single click. (162 words)
- [Moz Keyword Explorer vs. Google Keyword Planner - Moz](/content/blog/moz-keyword-explorer-vs-google-keyword/index.html): A comparative look at Keyword Explorer vs. Keyword Planner keyword research results. Which tool provides the highest-quality keywords? Does one tool miss keywords that the other discovers? (5,364 words)
- [Accidental Noindexation Recovery Strategy and Results - Moz](/content/blog/accidental-noindexation-recovery-strategy-amp-results.html): On Monday 8/1, I was searching Google for 'mets tickets' and saw that we had slipped from page 1. Worse, we weren't even on page 2. I tried a few more queries that I knew we should be on page 1 for and still nothing. My heart was beating. Had we been Panda'd? It didn't make sense, but I was… (1,734 words)
- [Top 500 Most Popular Websites - Moz](/content/top500/index.html): Moz's list of the most popular 500 websites on the internet, based on an index of over 40 trillion links! (3,920 words)
- [Moz - Google Algorithm Updates & History (2000–Present)](/content/google-algorithm-change/index.html): View the complete Google Algorithm Change History as compiled by the staff of Moz. Includes important updates like Google Panda, Penguin, and more. (15,431 words)
- [Google's Disavow Tool - Take a Deep Breath - Moz](/content/blog/googles-disavow-tool-take-a-deep-breath/index.html): There's a new tool in the SEO utility belt - Google's link disavow. Like all powers, this one comes with responsibility. Learn how to tell if disavowal is a good fit for you and how to use this power wisely. (2,107 words)
- [The Technical SEO (& Beyond) Site Audit Checklist - Moz](/content/seo-audit-checklist/index.html): Streamline your website audit with Moz's comprehensive SEO audit checklist. This step-by-step guide helps you identify and fix critical technical and on-page issues. (11,273 words)
- [Is it a bad idea to hyphenate keywords? | SEO Forum | Moz](/content/community/q/topic/68030/is-it-a-bad-idea-to-hyphenate-keywords/index.html): Hello, my understanding was that Google reads hyphens in keywords as spaces, but if that's accurate how come keywords with hyphens that I research with Keywo... (534 words, Mar 19, 2019)
- [Listing all services on one page vs separate pages per service | SEO Forum | Moz](/content/community/q/topic/50904/listing-all-services-on-one-page-vs-separate-pages-per-service.html): My company offers several generalized categories with more specific services underneath each category. Currently the way it's structured is if you click "Voi... (721 words, Jan 6, 2015)
- [Restaurant menu SEO: PDF or HTML? | SEO Forum | Moz](/content/community/q/topic/7157/restaurant-menu-seo-pdf-or-html/index.html): Is it better to use a PDF or hard code restaurant menus (or any document for that matter) in HTML? I want the content to be indexed and thought PDF was the w... (382 words, Aug 22, 2011)
- [Video's Pros and Cons - YouTube vs My website or both? | SEO Forum | Moz](/content/community/q/topic/7153/video-s-pros-and-cons-youtube-vs-my-website-or-both.html): This isn't really a question per say, but more of a request for advise. We are in the process of creating videos for our travel website. They are more inform... (764 words, Aug 22, 2011)
- [Separate .mobi site or make .com site mobile friendly? | SEO Forum | Moz](/content/community/q/topic/7114/separate-mobi-site-or-make-com-site-mobile-friendly.html): Our website now has enough mobile traffic to justify going mobile friendly, which it is not at this time. I am in favor of making a separate .mobi site desig... (512 words, Aug 19, 2011)
- [Should me URLs be uppercase or lowercase | SEO Forum | Moz](/content/community/q/topic/7073/should-me-urls-be-uppercase-or-lowercase/index.html): I'm in the middle of doing a bunch of 301 redirects for me site. Should I make them Lowercase, uppercase, or does it matter? Also, do I want to be using hyph... (751 words, Aug 18, 2011)
- [Block an entire subdomain with robots.txt? | SEO Forum | Moz](/content/community/q/topic/7057/block-an-entire-subdomain-with-robots-txt/index.html): Is it possible to block an entire subdomain with robots.txt? I write for a blog that has their root domain as well as a subdomain pointing to the exact same ... (318 words, Aug 18, 2011)
- [Blog for SEO: embedded in the site or separate | SEO Forum | Moz](/content/community/q/topic/6956/blog-for-seo-embedded-in-the-site-or-separate/index.html): Hello, For both ecommerce and sites that sell services, I've seen a lot of people recommending a blog for SEO. Should this blog be inside or separate from th... (562 words, Aug 16, 2011)
- [Broad Vs. Exact Match | SEO Forum | Moz](/content/community/q/topic/6955/broad-vs-exact-match/index.html): My question seems basic in nature but some recent keyword research has caused me to re-think broad vs. exact match. I was taught to focus on exact match for ... (748 words, Aug 16, 2011)

## Listings & Categories

- [E-Commerce SEO - Moz](/content/blog/category/e-commerce-seo/index.html) (640 words)
- [Technical SEO [Page 8] - Moz](/content/blog/category/technical-seo/p8/index.html): [Page 8] (560 words)

## About Pages

- [About Moz: What We Do and How We Got Here. - Moz](/content/about/index.html): At Moz, we're making the web a better place and loving every minute of it. (577 words)

## Resources

- [Full Page Index](/index.html): Browse all cached pages with rich metadata
- [About This Cache](/content/about.html): Methodology, technical details, and usage guidelines
- [XML Sitemap](/sitemap.xml): Machine-readable sitemap for crawler discovery
- [Robots.txt](/robots.txt): Crawler directives